As many of you know, I have been a lifelong learner. A number of books have been formative in how we think and operate at Round Barn Labs. Here are a few with those in bold that have been particularly helpful and central to how we think and approach challenges.
I hope some of these are helpful for you and for those that have not read them, you can draw some inspiration and support from them. For those that have maybe it allows you to revisit some of the underlying principles.
Enjoy!
- The Score Takes Care of Itself
- Captain Class
- Traction
- Good To Great
- Why Startups Fail
- Sprint
- The Real Life MBA
- Superforecasting
- Extreme Ownership
- Tribe
- StrengthsFinder
- ShoeDog
- Ogilvy on Advertising
- Hacking Growth
- Web Analytics 2.0
- Writing That Works
- Attribution Modeling in Google Ads and Facebook
- Working Backwards
- The Ultimate Sales Letter
- The Ultimate Sales Machine
- The Algebra of Happiness
- The Obstacle is the Way
- Ego is the Enemy
- Performance Partnerships
- Atomic Habits
- It Does Not Have to be Crazy at Work
- How Innovation Works
- Deep Work
- Range
- The 22 Immutable Laws of Marketing
- Team of Rivals
- Becoming
- Titan (John D Rockefeller)
- Basic Economics
- Cashvertising
- High Output Management
- Fear Less
- Culture Code
