Search Scrum: Paid Search Marketing Optimization | Round Barn Labs

Summer Fridays

July 8, 2020

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Team Culture
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Tye DeGrange

Ever since our grammar-school days, summer has meant relaxation and recharging – and conjures images of beaches, BBQ, road trips, the great outdoors and good times.

This summer has been a little bit…well…different.

So now more than ever, we need to look after our work-life balance, and put ourselves in position to be inspired and productive. Not only has COVID-19 brought added anxiety, but with all of us spending more time at home and online, our clients and colleagues are reporting increased traffic, more business and, ultimately, more work for growth teams. And don’t even get me started on the pressures that accompany the recently delayed Amazon Prime Day.

At Round Barn Labs, we understand that productivity is all about balance. So to achieve our goal of providing clients with world-class customer service, we have to make the well-being of our people our first priority.

We believe that to be able to do our best work for our clients, we need to enter each week rested and recharged. And the same goes for the ebbs and flows we experience over the course of a year.

That’s why I’m so excited that one of the great things to come out of the RBL virtual offsite was a new initiative:

Summer Fridays! 

Every Friday, we’ll wrap up our week in the morning and halt work at 1pm.

Laptops, recruiting, Qualitative Customer Analysis, activation, creative design, A/B testing, Google algorithm, attribution, and budget management will give way to campfires, fishing, RVs, hikes, golf, swimming, exploring, and more time with family and friends.

Photo credit: Brooklyn Morgan

Even though 2020 has been tough, we can help one another to be resilient, to continue growing and to reach new heights. We hope that you and yours can also find time to step away, put your phone on silent, and achieve some balance in the moment.